Marrgon’s Position Regards Customer Feedback

Marrgon Shares its Philosophy in Why Offering Premium Customer Service

Through time it has been observed that companies are becoming more creative in developing sales and marketing strategies, which can be seen in all advertisements that reach customers every day through different kinds of multimedia. Marrgon has evaluated the need to be involved in this channel, but the company states that it differs in the way it plans to gain access to people, by performing a simple task: listening carefully to what customers have to say.

Founders, Miguel Alejandro and Miguel Angel, adopted a three question method throughout the selling process that they believe will help Marrgon place itself in a comfortable position to listen, analyze, and act on customer feedback: Is the product useful? What did the customer liked/disliked about the product? What can be changed to satisfy the client’s request? In the first question, the company will be able to assess if the product complies with its mission; through the second question, information is gathered about the customers’ experience with the item; and finally, with the third question, strategies and action plans can be designed to adapt to what customers are looking for in the company.

Miguel Angel shares Marrgon’s vision: “By 2020, have an international customer base of 1,000,000 people who rely confidently on our brand.”; and comments that the only way he believes it can be achieved, is through transforming customers’ interaction with the company, from a simple transaction, to a complete experience; letting Marrgon influence their lives in a positive way, while letting people’s feedback be part of the building blocks of a business that both Miguels express in their vision.