Marrgon’s Cell Phone Holders Open Opportunities for the Company’s Future Success

The Cell Phone Holder, Marrgon’s Weapon to Compete in the Market

When the cell phone holder was released, founders Miguel Angel and Miguel Alejandro were anxiously hoping to hit the right spot. After two weeks, Miguels were surprised with the outcome; 49 cell phone holders were sold with an average of 3 units per day, which is a good pace for a new company. Customers mentioned positive comments in their reviews, deciding to rate the cell phone holder, along with the service provided, with 5 stars.

How did Marrgon achieve those results in that time? The cell phone holder for car windshield was chosen because it lets the driver perform simple tasks in his cell phone without taking both hands from the wheel. Another factor is that, compared to others, this one can hold devices that are up to 3.5 inches wide, so it also works with large phones and makes it universal. A special discount was offered to motivate customers to share their unbiased opinion; they included pictures with detailed explanations on how it worked wherever they wanted to place it, not necessarily on the car windshield. A feature that most customers liked was its silicon padded grip that prevents their phones from being scratched and, most of the time, the device does not need to have the case removed. Marrgon’s cell phone holders’ quality created positive reactions from their clients, earning their trust for future sales.

When they realized the first reviews were being positive, they believed the product could be a success. Miguel Angel and Miguel Alejandro made sure the product had certain characteristics: simplicity, steadiness, appearance, and quality; in order to decide if it was worth to be sold. After reading the reviews, Miguel Angel has decided to apply the same criteria for the next launch that, if this technique really works, will also succeed in the market.